Strategic Marketing Plan

A plan outlining marketing opportunities matched to the resources and abilities of the company.

The most effective way to work with World Centre, Inc. is through the implementation of a strategic marketing plan.  Read more about the benefits of this consulting contract, and if it looks like a good fit for you then apply for consideration.

The Value

A strategic marketing plan is the method by which you make your business grow.  It includes advertising, marketing, sales and customer service.  Having a well deigned marketing plan means your business grows as effectively and efficiently as possible.

By working together on your plan, we can combine cutting edge technology, marketing advances and the nuances of your business into an effective system to increase your customer base and business revenue.

The Components

• Situation Analysis - The first step is to analyze the core strengths and purpose of the business, identify resources, and objectively consider limitations.
   
• Recommendations - The plan consists of action steps that will be taken, complete with instruction and explanation.  When appropriate, each step is measured with a budget and expected outcome.  The return on investment (ROI) is carefully projected and monitored.
   
• Follow Up - In most cases, semi-monthly meetings are scheduled to review the recommendations and results of previous tactics.  For maximum value, recommendations are adjusted, programs initiated or terminated based on performance, and progress reports are discussed.  The greatest value of the Strategic Marketing Plan is delivered in these meetings (done in person or by phone).
   
• Marketing Tech Support - "Tier one" technical support is provided for the marketing efforts through phone calls and email messages.  In keeping with the importance of your marketing plan, the highest level of service is provided to eliminate concerns about response times or costly delays.
   
• Reviews and Evaluations - Specific goals are established with time frames and dollar amounts determined according to your business.  As a team, we are dedicated to working together with a common purpose; and we never want to lose sight of that.  By regularly checking our progress, we hold each other accountable and maximize effectiveness.